Growth Manager (Customer insight Section)
Nana
Description
About Nana:
Nana is an internet marketplace connecting customers with their favorite grocery stores, pharmacies and specialty stores. Our mission is to deliver the highest quality of online grocery customer experience with a sense of affection, care, and pride. Nana was established in 2016 and is headquartered in Riyadh, Ar Riyad, Saudi Arabia.
Highlights:
Nana funding: $79MCurrent funding stage: Series C
Nana is backed by: STV, MEVP, SVC, Impact46, FIM Partners, Jahez, Sunbulah group, FAITH Capital, Wamda Capital, Quencia Capital, Watar Partners, and more.
A Growth Manager - Customer insight is in charge of having a deep understanding of Nana customers, their behavior's, their preferences and even their needs. analysing the data about Nana customers – including browsing history, purchase patterns, returns, campaign response patterns, demographics and predictive modelling, and providing an actionable plan to support the stakeholders from each category to grow Nana from a process and profitability point of view.
Duties and Responsibilities:
- Collecting and collating the right targeted data about consumers ( Starting from designing the CDB and identifying the data we need to drive insights to share the insights internally to grow with the business).
- Developing actionable strategies from customer insights
- Develop project management charter of the initiatives to support the challenges faced by the business.
- Align constantly with the stakeholders and support their needs from an operations and strategic perspective.
- Responsible for managing external agencies for the execution of research projects( such as focus groups with customers, competitor analysis, market research . etc).
- Define the ideal methodology and provide oversight of the data collection process and analytical work plan to ensure that all available information is created to support business needs.
- Sharing analysis and recommendations via presentations and written reports
- Help retain the current customer base as well as expand their reach.
- To discover target areas that help drive the broad-gauge operational and creative strategies at Nana.
- Using research data and valuable customer information to proactively identify opportunities and gain internal support to act upon those potential opportunities.
Requirements
- A minimum of a bachelor’s degree and project management skills.
- a master’s degree in business administration (MBA) in marketing, finance, accounting and business management.
- 3-5 years experience in growth hacking, digital marketing, product management, or a similar role.
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