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Marketing Manager

Toters

Toters

Marketing & Communications
Matn, Lebanon
Posted on Thursday, August 24, 2023

Toters is an on-demand e-commerce and delivery platform which operates a service that enables customers to get anything in their city at the highest level of convenience, including groceries. Toters Fresh is our dark grocery warehouse, offering a seamless grocery shopping experience for customers ordering through Toters.

If you are interested in working in a high growth startup environment, and look to be part of a team that will potentially change the way customers shop in the Middle East, apply now.

As a Marketing Manager, you will be responsible for developing, implementing and executing strategic marketing plans for Toters Fresh in order to attract potential customers and retain existing ones.

Requirements:

  1. Marketing:
  • Drive growth through all verticals in Toters Fresh (food, non-food, quick-commerce)
  • Coordinate marketing strategies with the sales, financial, public relations, and production departments
  • Understand customer behavior, have appropriate deep dives, focus groups etc. to collect actionable insights
  • Identify new marketing opportunities and improve existing activities according to market needs
  • Lead mentor and coach a team of junior to mid-level marketing team members
  • Develop and manage the marketing department's budget
  • Prepare and present quarterly and annual reports to senior management
  • Support the strategic direction and implementation of marketing campaigns and promotions and derive insights from analysis to build customer relationships
  • Participate with the General Manager and City Head in strategic meeting with the brand, suppliers, regional team
  • Work with the strategic partners to create local marketing campaigns that cater to the needs to the region
  • Support sales staff by providing sales data, market trends, forecasts, account analyses, new product information; relaying customer services requests
  1. Financials:
  • Assist the General Manager and City Head in defining the yearly strategic plan for the network and in prepare the yearly budgets and forecasted sales
  • Provide prompt, thorough, and accurate information to keep management appropriately informed of the organization’s financial position
  • Monitor budgets by comparing and analyzing actual results with plans and forecasts

  1. Team Management:
  • Assign individual objectives for employee performance management purposes, manages performance, empower staff, and provides formal and informal feedback in order to support professional development and maximize performance

Qualifications:

  • Bachelor's degree in marketing, finance, business administration, or similar. A master's degree in a relevant field will be advantageous
  • At least 3 years of experience as a marketing manager
  • Experience in building strategic marketing plans and integrated marketing campaigns, with expertise in strategy, positioning, channel planning, go-to-market, and measurement
  • Superb leadership, communication, and collaboration abilities
  • Deliver high quality execution and ensure that your work meets the global benchmarks