Business Development Executive (Bucharest)
Sales & Business Development
Bucharest, Romania
About Fresha
Fresha is the leading AI-powered operating system for the global beauty and wellness industry, giving businesses everything they need to run smarter, grow faster and build stronger client relationships.
In May 2026, Fresha secured an $80M growth investment from KKR at a valuation of $1B, officially reaching unicorn status and bringing total funding raised to $285M. Already profitable, Fresha is using this investment to accelerate global expansion and drive the next generation of AI and product innovation.
Today, Fresha operates at global scale, with offices across Europe, North America, the Middle East and Asia Pacific. Our platform is trusted by 130,000+ beauty and wellness businesses across 120 countries, with more than 1.5 billion appointments booked to date.
Our mission is simple: help beauty and wellness businesses grow by giving them the technology they need to attract clients, manage their operations and run their business in one place.
We’re continuing to scale rapidly across markets, teams and products, making this an exciting time to join us.
Role Overview
Business Development Executive | Bucharest | Remote
We’re looking for an ambitious Business Development Executive to join our growing European commercial team, focused on bringing new businesses onto Fresha across the Romanian market.
Reporting to the Team Lead, you’ll be 100% focused on new business development, owning the full sales cycle from prospecting through to close. You’ll identify new opportunities, engage decision-makers, run product demonstrations and convert businesses into Fresha partners.
This is a true hunter role for someone who enjoys creating opportunities rather than waiting for them. You’ll use phone, email, social outreach and other channels to build pipeline, while also managing qualified inbound leads and turning them into new business.
You’ll work closely with the wider Commercial team and other functions across Fresha to deliver a strong partner experience, share insight into the Romanian market and help drive Fresha’s continued growth across the region.
Salary & Earning Potential
95,000 - 118,000 RON gross OTE
82,000 base + additional performance based variable pay
Hit 100% of your target, and you earn your OTE. Surpass your target, and you earn more with our accelerator model; the sales team hit 110% globally in 2026.
What You'll Do
Drive growth - Consistently achieve sales targets through bringing new businesses onto Fresha's platform.
Outbound outreach - Engage key decision-makers through phone, email & social touches, as well as in-person meetings where appropriate.
Consultative selling - Present, promote and sell products and services through tailored product demos, helping prospective partners understand how Fresha can transform the way they run their business.
Own the full sales cycle - Managing the entire sales process from prospecting to close.
Become a trusted business partner - Perform cost-benefit and needs analysis with potential partners in order to align our solutions to their needs and business objectives.
Collaboration - Work closely with departments across Fresha to ensure a seamless partner experience.
Market trends - Identify emerging trends and share insights that help Fresha continue to build products and experiences that move the beauty and wellness industry forward.
Leads - Turn interest into impact through contacting 100% of qualified inbound leads in a timely manner, accurately documenting all call outcomes in the CRM.
Champion our partners - Serve as a lead point of contact for partners on all commercial activities.
This list is not exhaustive and there may be other activities you are required to deliver.
What We’re Looking For
Proven sales impact - Minimum 1 year of solid B2B sales with a track record of success.
Industry - SaaS, online marketplaces, or payment platforms is highly desirable.
Relationship building - You are a true hunter who enjoys opening doors, building trust and creating meaningful relationships with businesses and decision-makers.
Driven & organised - You can manage multiple opportunities, prioritise and stay focused on delivering an exceptional experience throughout the sales process.
Curiosity & growth mindset - You are naturally curious and have a desire to continually grow and develop.
Language skills: Fluency in Romanian and English.
Your Opportunity at Fresha
Build the Romanian market from it's early stages: Play a key role in establishing Fresha as a leading platform across Romania and shape how we grow in the market.
Drive impact from day one: Own your territory, build relationships with ambitious businesses and see the direct of your work as Fresha scales.
Own the full sales cycle: Build your commercial skills across prospecting, consultative selling, negotiation and closing.
Accelerated earning potential and career progression: High performance is rewarded through a competitive commission structure, as well as clear pathways into more Senior Business Development positions and Team Leadership!
International environment: join an ambitious global team where sales works closely with Product, Marketing and other departments to deliver the best solution for our partners.
Inclusive Workforce
At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable.
We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment.
We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.
If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support you.