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General Manager (Singapore)



Posted on Thursday, May 30, 2024
About Fresha
Fresha is the leading marketplace platform for beauty & wellness trusted by millions of consumers and businesses worldwide.
Fresha is used by 110,000+ businesses and 450,000+ stylists and professionals worldwide, processing over 1 billion appointments to date.
The company is headquartered in London, United Kingdom, with global offices located in New York City, Vancouver, Sydney, Dubai, Riyadh, Amsterdam, Warsaw and Pristina.
Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with an intuitive subscription-free business software and financial technology solutions.
Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, beauty products inventory and team management.
The consumer marketplace unlocks revenue potential for partner businesses by leveraging the power of online bookings and automated marketing through mobile apps and advanced integrations with major tech brands including Instagram, Facebook and Google.
Role overview
Given our exciting and progressive growth plans, we are looking for an exceptional General Manager/Country Manager to lead our operations in Singapore.
Reporting directly to the Chief Commercial Officer (CCO), you’ll be managing the team in Singapore and will be accountable for driving commercial activity, exceeding partner expectations, and developing a strategic plan for the South East Asian market as well as delivering against the regional go-to-market strategy.
This is a great opportunity for someone looking to work in a fast-paced and changing environment, who likes to work autonomously, enjoys a challenge and wants to make an impact.
To foster a collaborative environment that thrives on face-to-face interactions and teamwork, all Fresha employees work from the office four days per week, with the flexibility to work remotely one day each week.

Strategy & Planning:

  • Develop and execute regional and country-level sales strategies to achieve sales targets, drive market share, and meet key performance objectives.
  • Oversee the entire sales cycle, including planning, prospecting, territory planning, sales execution, and pipeline management.
  • Create, refine, and standardize sales processes to improve operational efficiency, sales productivity, and customer satisfaction.

Business Development

  • Establish and nurture relationships with key stakeholders, including beauty and wellness businesses, industry associations, and influencers.
  • Drive customer acquisition and retention efforts through targeted sales and marketing initiatives.
  • Oversee partnerships and collaborations that enhance Fresha's market position and value proposition.

Team Leadership

  • Build, manage, and mentor a high-performing local team, fostering a culture of excellence and accountability.
  • Set clear performance objectives and provide regular feedback and development opportunities.
  • Ensure alignment of the team’s efforts with Fresha’s global goals and values.

Operational Management

  • Oversee day-to-day operations to ensure efficiency, quality, and customer satisfaction.
  • Implement and monitor KPIs to track performance and drive continuous improvement.
  • Manage budgets, forecasts, and financial performance to meet targets.

Customer Focus

  • Champion the voice of the customer, ensuring their needs and feedback are central to decision-making processes.
  • Enhance the customer experience through innovative solutions and exceptional service delivery.
  • This list is not exhaustive and there may be other activities you are required to deliver.

What we are looking for

  • Bachelor's Degree - Business, Marketing, or a related field; MBA or equivalent preferred.
  • Experience - Minimum of 7-10 years of experience in a senior leadership role, preferably in the beauty and wellness industry or a related field.
  • Track Record - Proven track record of successfully launching and scaling businesses in new markets.
  • Strategy - Strong strategic thinking, problem-solving, and decision-making skills.
  • Influential - Exceptional communication and interpersonal skills, with the ability to influence and inspire others.
  • Leadership - Demonstrated ability to build and lead high-performing teams.
  • English Language - Fluent in English
  • At Fresha, we value passion and potential as much as specific skills. If you're enthusiastic and eager to learn, we encourage you to apply, even if you don't meet every listed requirement. We believe in fostering growth and providing the support needed for you to excel in your role.

Interview Process

  • Screen Call - Video-call with GM APAC (45 mins)
  • 1st Stage - Video-call with Chief Commercial Officer and Chief People Officer (60 mins)
  • Final Stage - Video-call/in-person presentation with C-Suite and GM APAC (90 mins)
  • We aim to complete the entire interview process and deliver feedback within 4 weeks
    Every job application received is reviewed manually by our talent team. While we strive to assess applications within 7 days, the sheer volume of talented individuals expressing interest may occasionally extend this timeframe
Inclusive workforce
At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable.
We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment.
We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.
If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support you.