Middle East Venture Partners
Leverage our network to build your career

Search open roles at our portfolio companies

Growth Marketing Specialist



Marketing & Communications, Sales & Business Development
Beirut Governorate, Beirut, Lebanon
Posted on Monday, January 15, 2024

On Anghami:

  • Based in Abu Dhabi with offices in UAE, Lebanon, Egypt & Saudi, we’re a homemade startup with international swagger and over 70 million registered users.
  • We're the first Arab tech company to be listed on the New York Nasdaq.
  • We pride ourselves with our Users and our Product.
  • We work hard every day to understand the needs and aspirations of our users.
  • We believe that music is ambivalent: It is as social as it is personal.
  • And so we aim at providing users with all the tools and features that grant them the full freedom to explore, share and connect through music.

What you'll be doing:

  • Work on driving customer acquisition and brand consideration through digital marketing channels, in line with strategic goals.
  • Work on various growth initiatives, including digital marketing, SEO, ASO, and lifecycle management.
  • Manage and evaluate performance of all digital marketing campaigns, assess against business goals and constantly optimize performance.
  • Analyze Anghami’s data to find answers about habits and trends, provide insights for optimization of overall marketing activities, improve content proposition and work on user retention.
  • Research and identify trends in different markets to create relevant campaigns leading to the increase in user retention.
  • Create marketing briefs based on the market insights and business requirements.
  • Brainstorm and develop ideas for creative marketing campaigns.
  • Collaborate with a cross functional team to create integrated marketing campaigns that prioritize the experience of the customer.
  • Reach ambitious growth KPIs.

About you:

  • You have 1-2 years of experience in marketing, growth marketing, preferably in the tech industryYou have a relevant degree
  • You understand the basics of user segmentation and marketing of products within an app
  • You have good analytical skills
  • You have the ability to communicate and express effectively
  • You have an execution oriented mindset
  • You’re passionate about music and have a basic understanding of how the music industry works
  • Experience with any of the following is a plus: Amplitude, Tableau and Looker.