hero

Middle East Venture Partners
Leverage our network to build your career

Search open roles at our portfolio companies
MEVP
MEVP
27
companies
255
Jobs

Growth Marketing Specialist

Anghami

Anghami

Marketing & Communications, Sales & Business Development
Beirut Governorate, Beirut, Lebanon
Posted on Monday, January 15, 2024

On Anghami:

  • Based in Abu Dhabi with offices in UAE, Lebanon, Egypt & Saudi, we’re a homemade startup with international swagger and over 70 million registered users.
  • We're the first Arab tech company to be listed on the New York Nasdaq.
  • We pride ourselves with our Users and our Product.
  • We work hard every day to understand the needs and aspirations of our users.
  • We believe that music is ambivalent: It is as social as it is personal.
  • And so we aim at providing users with all the tools and features that grant them the full freedom to explore, share and connect through music.

What you'll be doing:

  • Work on driving customer acquisition and brand consideration through digital marketing channels, in line with strategic goals.
  • Work on various growth initiatives, including digital marketing, SEO, ASO, and lifecycle management.
  • Manage and evaluate performance of all digital marketing campaigns, assess against business goals and constantly optimize performance.
  • Analyze Anghami’s data to find answers about habits and trends, provide insights for optimization of overall marketing activities, improve content proposition and work on user retention.
  • Research and identify trends in different markets to create relevant campaigns leading to the increase in user retention.
  • Create marketing briefs based on the market insights and business requirements.
  • Brainstorm and develop ideas for creative marketing campaigns.
  • Collaborate with a cross functional team to create integrated marketing campaigns that prioritize the experience of the customer.
  • Reach ambitious growth KPIs.

About you:

  • You have 1-2 years of experience in marketing, growth marketing, preferably in the tech industryYou have a relevant degree
  • You understand the basics of user segmentation and marketing of products within an app
  • You have good analytical skills
  • You have the ability to communicate and express effectively
  • You have an execution oriented mindset
  • You’re passionate about music and have a basic understanding of how the music industry works
  • Experience with any of the following is a plus: Amplitude, Tableau and Looker.